HYBE [haiv] is a new media artist collective, producing a creative medium and a value from experience. They have consistently presented and realised unique ideas, fusing technology, the arts, experimentation and practicality. Based on this, they are attempting a fusion with industrial areas such as product manufacturing and architecture, etc. as well as their own work in the art field.

Iris, 2012.

IRIS is a unique media canvas with expandable matrix of conventional informative display technology – a monochrome LCD. Through the phased opening and closing of circular-segmented black liquid crystal, IRIS can control the amount (size) of passing lights mimicking that of eyes, and create various patterns. IRIS is comprised of analogue pixel for visual simplicity and motion of halftone, using ambient light and color as part of its visual aesthetic, not emission of light itself. Linking to the Kinect, IRIS becomes an interactive media canvas which emulates the shape of viewers.

Selected and supported by yearly open call exhibition – Da Vinci Idea (2012), by Seoul Art Space Geumcheon, KOREA.

Light Tree: Interactive Dan Flavin, 2011.

Light Tree takes breath of light.

Light Tree waits for your touch, wanting to be in communion with you.

Light Tree holds its own breath by your touch, and then embraces your light.

Light Tree now takes breath of your light.

HYBE’s Light Tree: Interactive Dan Flavin re-illuminates the minimalist fluorescent light tubes of Dan Flavin(1933-1996) from the 1960s, through digital technology. Experimenting with light and its effect, Flavin explored artistic meaning in relationships between light, situation, and environment. The readymade fluorescent light fixtures he used created space divided and adjusted by light and composition, offering a newly structured space with light. HYBE’s work expands the logic of Flavin by reinforcing the physical property of light through interactive media. It presents an escape from traditional lighting, as light and colour changes when touched by viewers. Lighting here is divided into front and back, and colours are programmed to maintain complementary colours. The front lighting constantly interacts with colours on a back wall through visual contrast and mixture. A random change and diffusion of light with the involvement of viewers provokes tension extending and segmenting space, turning space into a forum for emotional perceptual experience.


This work is the result of DaVinci Media art project 2011, which is supported by Seoul Art Space and Geumcheon art space, Korea.

In partnership with Seoul Art Space GEUMCHEON

OXYGEN: Artist Membership Programme

The above artist has enrolled in Kinetica Museum’s artist member programme

Kinetica’s membership scheme was launched in November 2010, and aims to provide Kinetica with the opportunity to extend it’s artist network whilst fostering emerging talent. Oxygen members are entitled to a profile on the Kinetica Museum’s website, and gain access to Kinetica’s interim exhibitions as well as our networks. This year Kinetica is focusing on an international tour, our artist members will have the opportunity to be involved and submit work for the following tour. In December 2013, a group of Kinetica’s Artist Members will be selected for a member’s exhibition in 2014. For more information on our artist membership scheme, please visit the MEMBERSHIP section on this website.